About
About the founding team
Dr. Pavan Soni
Innovation Evangelist

Dr. Pavan Soni is an Innovation Evangelist by profession and a teacher by passion. He is the founder of Inflexion Point, offering programs on Design, Innovation and Leadership. He has conducted over 550 workshops with 170 organizations in 5 countries.
Pavan is the author of the National Bestseller, Design Your Thinking, published by Penguin Random House in 2020. The book was shortlisted for the '2021 BBLF CK Prahalad Best Business Book Award'.
Apart from being an Adjunct Faculty at ISB Hyderabad and IIM Bangalore, Pavan is a columnist at Mint, YourStory, Inc42, Entrepreneur and People Matters. His monthly newsletter, Inflexion Point, reaches to over 20,000 enthusiasts across the world.
Pavan was the only Indian to be shortlisted for the prestigious 'FT & McKinsey Bracken Bower Award for the Best Business Book of the Year 2016'. He has been invited five times to speak at the TEDx, and is featured as one of the '100 Digital Influencers of 2020' by YourStory.
Pavan is a Gold Medalist from MBM Engineering College Jodhpur, and did his PGDIE from NITIE Mumbai. He finished his Doctoral Studies from IIM Bangalore in the domain of innovation management. He is passionate about fitness, spirituality, guitar, chess, reading and writing.

Nimisha Jashnani
Holistic Life Coach
Nimisha is a passionate advocate and enabler of workplace diversity and inclusion. In her career spanning over a decade, she has worked with organizations like Citibank, Wipro, Capgemini, and IIM Bangalore in various capacities around sales, marketing, human resources, and inclusion lead. At Capgemini, Nimisha was instrumental in the company winning the15th NCPEDP-Shell Helen Keller Award 2013 and receiving a honorable mention in the UN ESCAP SASAKAWA Award 2013.
Nimisha has consulted with leading organizations in the space of diversity, inclusion, mindfulness and holistic living. She did her BE from MBM Engineering College Jodhpur and MBA from TAPMI.
She is a student of Hindustani Classical music and is a meditation and fitness enthusiast.
Thought Leadership
About the book
Design Your Thinking
Publisher: Penguin Random House
Imprint: India Portfolio
Published: Nov/2020
ISBN: 9780670094097
Length : 384 Pages
About the author, Dr. Pavan Soni
Learn how to become a better thinker and a problem solver by embracing the discipline of Design Thinking.
Shortlisted for BBLF CK Prahalad Best Business Book of the Year 2021
Featured by Yourstory in "India@75: 15 books on startups, innovation and creativity in India"
Why this book?
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Offers a revised and updated five stage model of problem solving: Inspire, Empathize and Define, Ideate, Prototype and Test, and Scale,
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Presents over 20 Toolsets, Skillsets and Mindsets appropriate for effective problem solving,
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Showcases 30+ case studies from India and abroad on how leading firms have embraced design thinking as a means of creativity and fostering an innovation culture,
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Presents a step by step guide to implement design thinking in your team without depending on external consultant or advisors,
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With a comprehensive mindmap of the entire book that serves as a good reference, anytime anywhere.
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Recommendations
‘Dr Soni has delivered a lucid treatise on the “how to” of design thinking. A must-read book’
- Vijay Govindarajan, Dartmouth College
‘A fresh perspective on design thinking with important added elements, namely inspiration and scale. As new opportunities in a dramatically different world are explored, one will be able to draw on unique insights from the multitude of case studies peppered throughout the book. A thorough and sincere effort by Dr Pavan Soni’
- Dr R.A. Mashelkar, Former Director General of CSIR
‘An amazing read from Dr Pavan Soni. Rich in literature on design thinking and insights from Indian examples, the book guides the evolution of the thinking process systematically and systemically’
- Dr K. Radhakrishnan, Former Chairman, ISRO
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